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Innovating is an unavoidable process to achieve growth, but it is no less risky (mobilisation of skills, heavy financial investments, sometimes uncertain results, etc.). Knowing
One of the key steps in innovation is to test concepts with future users. This particularly crucial phase allows to identify the interest perceived by
The Red Dot Award is an international design competition that takes place every year since 1954 in Essen, Germany. A jury of recognized experts nominates
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